Dynamic pricing and surge pricing are both models ... chief commerce strategy officer at Publicis Groupe, a global marketing and communications company. Debbie Roxarzade, founder and CEO of ...

14% say they use it for creating marketing and social media content ... Think happy hour, rather than surge pricing. Even dynamic pricing isn't a safe term to use, as it implies up or down.

Dynamic pricing isn't new. For better or for worse ... a professor of management and marketing and the director of the Center for Customer Insights at the Yale School of Management.

Another key focus of the initiative is dynamic pricing, a system that adjusts a venue and organiser’s ticket prices based on demand. While dynamic pricing is designed to manage demand and maximise ...

As businesses prepare for 2025, AI marketing is transforming the way brands engage with consumers. Artificial intelligence is no longer just a buzzword; it has become a critical tool for automating ...

CHEYENNE, Wyo., Jan. 30, 2025 (GLOBE NEWSWIRE) -- Flex Pricing is announcing the release of the world’s first user level dynamic pricing software for e-commerce. The software enables merchants ...

revenue management and digital offer marketing solutions, today announced that Lufthansa Group has expanded its use of PROS Request-Specific Pricing and adopted PROS Dynamic Ancillary Pricing ...

PROS Holdings, Inc. (NYSE: PRO), a leading provider of AI-powered SaaS pricing and selling solutions, today announced Averitt, a prominent player in the freight transportation sector, has extended and ...