Here’s what we learned about customer acquisition strategies for direct mail based on this year’s survey data.

He also suggests exploring “alternative delivery options,” such as dropshipping or co-mailing. Another issue for many direct mail printers has been service and delivery delays as USPS reshapes ...

As technology continues to evolve, the opportunities for creating meaningful connections through direct mail are endless. By embracing advanced personalization strategies, you can ensure your ...

This report, developed in association with Royal Mail Marketreach, is an analysis of successful UK case studies that use direct mail, both as lead media and in the media mix. It takes a fresh look at ...

A marketing effort that uses a mail service to deliver a promotional printed piece to your target audience Direct mail encompasses a wide variety of marketing materials, including brochures ...