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Chanel redefines luxury in China – and hints it has found a new creative director
Many moons ago, when we thought a bar of Imperial Soap was the height of luxury and Aesop wasn ... of its controversial founder, Gabrielle (Coco) Chanel. It seems almost every designer of ...
Marketing Dive4y
Chanel connects with luxury consumers via mobile
"If luxury brands, particularly in the fashion, jewelry, car and travel markets, want to reach their target consumer, mobile is a natural, if not essential avenue." Chanel is a Parisian fashion house ...