Toys R Us has taken its Great Big Christmas Book holiday catalog and made it available in a digital version for the iPad, letting children drag items they want to receive into a gift box to create ...

For those procrastinators still not finished with their Christmas shopping — even for the kids, shame on you — there’s still a way to score a present and score a deal. It’s a little-known ...

With a swipe of the finger, augmented reality brings the toy catalog to life ... offer 50 percent off a different toy every day through Christmas Eve. Aiming to establish itself as an omnichannel ...