Alpenliebe Juzt Jelly, an Indian confectionery brand, grew the contribution of the larger-than-one-rupee price point by marketing its multipack bags to families rather than solely children. The Indian ...
Alpenliebe Juzt Jelly, a soft jelly candy brand, tapped into the nostalgic use of jellies when preparing homemade desserts to successfully reverse declining sales in India. The Indian confectionery ...
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