Ad slogans help us determine the best products for our lives, and the best ones hit us in the feels. While the advertising world has churned out countless award-winning catchphrases, it's hard to ...

How do AI-generated ad slogans compare to those created by professionals? New University of Minnesota research suggests that ...

"It's a four-word feminist manifesto." The new documentary "The Final Copy of Ilon Specht" reflects on a pioneering advertising copywriter who broke ground for women in the work force with the phrase, ...

In the contextual advertising space, agents are poised to go far beyond identifying keywords. They will not only optimize ads ...

They decided to focus on a simple and to the point television advert - something unusual for the time, with flashy slogans being common. The pair needed a punchy tagline to finish the ad.

The top 10 most memorable advert slogans have been revealed - and they might divide opinion. A UK wide poll of 6,808 people conducted by YouGov for the Advertising Standards Authority offers an ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...

That slogan would spread well beyond his synagogue ... Walter Thompson, the flagship advertising agency for most of the 20th century. He worked on campaigns for such products as Burger King ...